Sales Outsourcing Tips

15 September, 2022 | Marie Diks

What is Sales Outsourcing?

Sales Outsourcing is the handoff of the business sales process to an outside firm that will create a specialized sales team to represent a product or service directly to the organization’s customers. The Sales Outsourcing company will have the responsibility of hiring, training, and managing the sales team as if they were an extension of your organization and presenting themselves as your brand to the customer.

 

What are the advantages of outsourcing sales? 

There are many advantages to sales outsourcing, including speed to market, control of operational expenses, scalable staffing levels, and revenue growth.

 

Why would a Company Choose Sales Outsourcing?

Why would a company choose to trust an outside organization with such a critical component of their company’s future growth? What we have seen since our company’s inception is that our clients typically fall within one of these scenarios.

  • The client’s current management team might be a subject matter expert or possess the capacity to develop a world-class product, but they are unable to expand their brand beyond a certain point for the simple reason that they are not salespeople.

  • Perhaps a company has an existing sales team that is inundated with inbound orders and is unable to take a more active approach to lead generation and CX.

  • The client may have already hired sales representatives, but with only marginal to moderate success. Eventually, this turnover cycle makes it clear that the salesman may not be the issue; rather, it may be that they lack the management skills necessary to effectively lead and guide their team to success.

  • Similar to the above, depending on the workload and stage of the firm, the administrative burden may be too much for the owner to manage. It may frequently be the case that they lack the time, materials, or support personnel necessary to oversee the hiring, training, or management of the sales team.

  • We frequently get contacted by businesses that may already be operating in a certain area but are having problems expanding to new territory.

  • Similar to the above, companies who may be looking to launch a new product with speed.

The reasons listed above are obviously just a small sample of the many reasons why a business would think about outsourcing its sales process, but they have largely remained consistent throughout time. The phrase “outsourcing allows businesses to focus on their core competencies while having the outsourcing company give support in areas where they may not have direct experience or knowledge” is a more concise way to put it. Scalability, quick time to market, and staff flexibility are other benefits of outsourcing. If a company’s workload is very high but it does not want to hire more employees, the outsourcing firm may step in and take on some of the work.

 

Why Sales Outsourcing is a Good Idea for Your Company

A sales team is essential for companies, there is no doubt about that. However, outsourcing gives companies access to professional sales representatives with less hassle and cheaper costs.  

Here are some advantages that support the decision for your business to outsource sales:

Dedicated Sales Team

Your company can expect a team of experts committed to generating leads and boosting revenue for your organization. Despite not being internal workers, sales reps receive training to comprehend the essence of your business, products, and services. As a result, your business won’t have to worry about the costs and time associated with hiring, training, and managing internal workers.

Flexibility

You can decide the number of sales representatives the team needs and what phases of the sales cycle they should concentrate on.

Cost Management

Sales is not cheap, particularly if the business must hire and train its sales team. Your business is relieved of that duty through outsourcing. Only a set fee must be paid to the service provider. It will make sure that a committed sales team has professionals on it.

Increased Revenue

Perhaps one of the most crucial considerations of many companies when thinking of sales outsourcing is the result. Managing and maintaining an in-house sales team comes with the risk that goals will not be met. Outsourcing minimizes that risk since well-trained professionals will be handling the sales strategy of your business.

Are there any risks of outsourcing sales? 

There are risks in all business relationships. Finding a trustworthy outsourcing partner with a long history in your sector and experience with various business process management techniques is the key to lowering risk. A close-knit, open relationship with your outsourcing partner is crucial. Your company must grow alongside the outsourced partner.

We’ve collaborated with thousands of businesses, employed and managed tens of thousands of salespeople, and generated revenue for our clients. We stand out from the competition due to our extensive history experience in this field and outstanding customer satisfaction rating.

 

What Makes Our Outsourced Sales Team Stand Out

Proven Repeatable Process

Senior Executives – Program Managers – with industry experience and knowledge to build and manage sales teams

Level of Expertise

  • Sales & CX are our core competencies

  • Allows you & your team to focus on what you do best

Speed to Market

  • The on-boarding process quickly adapts to your business goals & objectives.

Cost Savings

  • More control over variable expenses.

  • Reduce or eliminate personnel, equipment & infrastructure

Scalable Solutions

  • Work From Anywhere solutions that are optimized to campaign results

  • Sales teams that can adapt to market conditions and results of the campaign

Employee Onboarding

  • Proven and properly trained sales team positioned for years of development and success.

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